AMY ROBYN POTTERY

Amy Warren is a small batch ceramic artist based out of Cambridge Ontario, Canada. The goal for this project was to create Amy a logo that was natural and simple while carrying forward that earthy, handmade pottery feel.

In order to promote her brand we created a logo as well as postcard and a couple social media posts.

Below is the process:

1. Mood board

2. Sketches

Each one of Amy’s pieces is signed with her signature, so I decided to incorporate it into her logo sketches - which ended up being part of the final logo.

3. Typography- Paragraph & headline fonts

4. Final Logo variations

5. Double-sided Postcard

The goal for Amy’s postcard was to further introduce her to customers and to provide pottery care instructions specific to her product.

6. Social media Imagery